Last Updated on January 26, 2019 by Road To Free Life
Your About Me page it’s an important page on your blog. It will make your audience to like you and keep coming back for more. If you’re writing your about me page for the first time, or want to make some modifications, make sure it’s an amazing one. But before you get started, get this FREE worksheet to help you with the process.
Your Audience Is First
When you’re writing your about me page, your audience should be the first thing on your mind. Although it’s called the “about me” page, it’s really all about them helping to know you. So ask yourself: Who is my target market? What will they get out of visiting my site? What am I providing for them? Make sure you answer these questions right off the bat.
If your website is dedicated to fitness, you want your audience to know exactly what they can find when they come to your site.
Ex: The Fitness Fit is a blog dedicated to providing fitness exercises and healthy recipes to keep you fit.
If someone lands on your website looking for fitness exercises, they’ll know pretty quickly that your site is good for them. On the other hand, if someone lands on your site looking for hiking tips, they’re probably going to look somewhere else. Therefore, you’re attracting the exact audience you’re looking for within the first sentence of your about me page.
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Show Them Why You’re Unique
You’ve explained exactly what your blog’s all about. Now let your audience know what makes you unique. What makes your website different from all of the other ones out there? Why should they bookmark your site and keep coming back?
The Fitness Fit provides fitness exercises and healthy food recipes. However, what makes them unique is that they provide an inside look on how to exactly cook the food. Not fitness blog does that.
Give Them Some Direction
Now that you’ve shown them why you’re unique, give your audience some direction. If someone is new to your blog, they may not know where to go next. Include recommendations to make it a little easier. This could be a list of your most popular articles or a specific page you want them to look at.
Ex: Before you get started come to Tour Our Virtual Fitness Fit.
Check out our most popular posts:
▶︎ The 5 Best Full Body Exercises
▶︎ How to Get Rid of Muscle Soreness Fast
▶︎ How to Get Fit While Watching TV
At this point, I’m guessing they’ve fallen in love with your blog. You’ve explained to them what it’s about, why you’re unique, and helped them find where to go next. Now it’s time to let them fall in love with you. Introduce yourself and tell your story. What inspired you to create your blog and how did you get started? If you let them know a little bit about yourself, it’s only going to give your audience a reason to feel even more connected with you.
Pro Tip: When you’re telling your story, make sure it’s relevant to your blog. Your audience doesn’t need or want to know every detail of your life.
Add a Photo
When creating an epic about me page, it’s also important to show a photo of you. Your audience wants to know who the heck you are, so include at least one picture of yourself. Or you can add a drawn portrait of you. I got my portrait from Fiverr for $30. I like it very much and it’s well worth the money.
You can even share a photo or two of your workspace.
Keep Them in the Loop
Finally, give your audience the opportunity to stay connected with you. It can be through social media, by signing up for your email list, or both! Include links to your Pinterest, Facebook, and Instagram account along with an opt-in form for your email list. Now they can follow you across the World Wide Web.